From four of the liveliest personalities on the Web comes a provocative, outrageous, and wickedly smart account of what it will take to prosper in the fast-forward world on the wire. This nationally acclaimed best seller is a spirited, original, and wonderfully irreverent conversation that will challenge, provoke, and forever change your outlook on the digital economy. A rich ...(展开全部)

From four of the liveliest personalities on the Web comes a provocative, outrageous, and wickedly smart account of what it will take to prosper in the fast-forward world on the wire. This nationally acclaimed best seller is a spirited, original, and wonderfully irreverent conversation that will challenge, provoke, and forever change your outlook on the digital economy. A rich ...(展开全部)

As the business analyst elevates into a leadership role as the business and technology strategist, this book examines the emerging critical role of the business analyst during these first two phases of the BSLC.

After the downsizing, re-engineering and streamlining trend of the past two decades, there has been a renewed interest in growth. Mergers and acquisitions are playing a key role in the battle for market share, but share alone cannot secure a company's future. This text argues that truly sustained growth can only be achieved through a new way of thinking. The author's set out a ...(展开全部)

From Wall Street to Main Street, John Brooks, longtime contributor to the New Yorker, brings to life in vivid fashion twelve classic and timeless tales of corporate and financial life in America What do the $350 million Ford Motor Company disaster known as the Edsel, the fast and incredible rise of Xerox, and the unbelievable scandals at GE and Texas Gulf Sulphur have in common...(展开全部)

A managerial approach to understanding business intelligence systems. To help future managers use and understand analytics, Business Intelligence provides a solid foundation of BI that is reinforced with hands-on practice. The second edition features updated information on data mining, text and web mining, and implementation and emerging technologies.

Once a lacklustre organisation, BP became one of the world's biggest, most successful and most admired companies in the new millennium. John Browne, the company's CEO for 12 years, invented the oil 'supermajor' and led the way on issues such as climate change, human rights and transparency. In BEYOND BUSINESS, Browne brings to life what he learned about leadership in a tough in...(展开全部)

Through this book you will master business analysis competencies, learn how to react effectively, anticipate changes in the marketplace, and flow value through the enterprise to the customer, thus achieving competitive advantage.